Startup of the Month: Eelp!

CEO Alex Díaz, 34, Barcelona

Eelp! is an app that is essentially a tool to make life easier. We offer to carry out all kinds of daily chores and services: looking after pets, painting your house, picking up your laundry and groceries. We contract over 300 trusted local providers to carry out the requests, from mechanics to carers for the elderly. You can use our app for a one-off service from as little as €1.45, but there is also the option to sign up for a monthly package with a set number of services. 

Our main users are aged between 25 and 49 years old, and generally fall into two groups. The first is the high-end clientele, who tend to use the service around 12-15 times a month and spend an average of around €2,500 a month. The second group are the medium-level, more casual clients, who will typically order around two to five times a month and spend less.

We have some competition out there, but nothing we are worried about. There are many food delivery companies like JustEat and Deliveroo, but at the moment there are just a few other companies like us, who will carry out any daily chore from beginning to end. We actually use Deliveroo and Just Eat to do deliveries for us. But our services are more extensive; we will go to the supermarket with your shopping list, buy your groceries, come to your home and put them all away for you, if you ask us to.

Eelp! is very user-friendly. We have an interface that is simple and aesthetically pleasing. It’s very easy to personalize your order, and to make a recurring order for as long as you need it. For each kind of service, we have a lot of options to choose from, and a comment box to leave any special requests and details. For example, if you are looking for someone to look after your dog, you fill in the kind of dog you have, dietary needs, etc. and we fulfill it to the letter. 

We’re very happy with how things are going in Barcelona, so now we are looking at expanding Eelp! to other cities. On September 19th, we went live with our Eelp! service in Madrid, our second location. We spent a long time sourcing providers before opening, as it is important to know where everything is and how to get it once you’re up and running. Paris is next on the list, but not until Madrid is fully off the ground. 

We complete any kind of request, as long as it isn’t illegal. The weirdest order we’ve had so far was probably a costume for a bachelor party. One of the groom’s friends wanted a cow suit for the groom, but he was very specific. It had to be the most ridiculous cow costume we could get, complete with ears and udders, to cause maximum humiliation on the night out. And I think what we found really did the trick.

Learn more about Eelp! at eelp.com.